Apple

The new AirPods combine intelligent design with breakthrough technology and crystal-clear sound. Powered by the new Apple H1 headphone chip, AirPods now feature hands-free access to Siri using just your voice. And up to three hours of talk time on a single charge. ¹

Wireless to the fullest
After a simple one-tap setup, AirPods are automatically on and always connected. Using them is just as easy; they sense when they’re in your ears and pause when you take them out. And the AirPods experience is just as amazing whether you’re using them with your iPhone, Apple Watch, iPad or Mac.

Just ask Siri
Talking to your favourite personal assistant is easier than ever. Simply say "Hey Siri" for assistance without having to reach for your iPhone.

Performance you’ll want to hear
Powered by the all-new Apple H1 headphone chip, AirPods deliver a faster and more stable wireless connection to your devices.

Knows when you’re listening
Optical sensors and motion accelerometers work together to automatically control the audio experience, engaging the microphones for phone calls and Siri access, and enabling AirPods to play sound as soon as they’re in your ears. You have the freedom to wear one or both AirPods, and you can play or skip forward with a double-tap when listening to music.

Knows when you’re talking
A speech-detecting accelerometer recognises when you’re speaking and works with a pair of beamforming microphones to filter out external noise and focus on the sound of your voice

• Automatically on, automatically connected
• Easy setup for all your Apple devices²
• Quick access to Siri by saying “Hey Siri”
• Double-tap to play or skip forward
• New Apple H1 headphone chip delivers faster wireless connection to your devices
• Charges quickly in the case
• Case can be charged using the Lightning connector
• Rich, high-quality audio and voice
• Seamless switching between devices
• Listen and talk all day with multiple charges from the charging case³

_{¹Testing conducted by Apple in February 2019 using preproduction AirPods (2nd generation), charging case and Wireless Charging Case units and software, paired with iPhone XS Max units and prerelease software. Volume was set to 50 per cent. Testing consisted of full AirPods battery discharge with a mobile phone call until the first AirPod stopped playing call audio. Battery life depends on device settings, environment, usage and many other factors.
²Requires an iCloud account, and macOS 10.14.4, iOS 12.2 or watchOS 5.2.
³Battery life varies by use and configuration.}

Delightfully capable. Surprisingly affordable.

iPad combines a beautiful 10.2-inch Retina display and tremendous capability with unmatched versatility and ease of use. And with the powerful A12 Bionic chip, support for Apple Pencil,₁ and the amazing new things you can do with iPadOS 14, there’s even more to love about iPad.

The new iPad. It’s your digital notebook, mobile office, photo studio, game console, and personal cinema. With the A12 Bionic chip that can easily power essential apps and immersive games. So you can edit a document while researching on the web and making a FaceTime call to a colleague at the same time. Apple Pencil makes note-taking with iPad a breeze.₁ Attach a full-size Smart Keyboard for comfortable typing.₁ And go further with Wi-Fi and all-day battery life.₃

• Gorgeous 10.2-inch Retina display
• A12 Bionic chip with Neural Engine
• Support for Apple Pencil (1st generation) and Smart Keyboard₁
• 8MP back camera, 1.2MP FaceTime HD front camera
• Stereo speakers
• 802.11ac Wi-Fi and Gigabit-class
• Up to 10 hours of battery life₃
• Lightning connector for charging and accessories
• Touch ID for secure authentication and Apple Pay
• iPadOS 14 brings new capabilities designed specifically for iPad

_{Legal
Apps are available on the App Store. Title availability is subject to change.
¹Accessories are sold separately. Compatibility varies by generation.
³Battery life varies by use and configuration. See apple.com/batteries for more information.}

Active Noise Cancellation for immersive sound. Transparency mode for hearing what’s happening around you. Sweat and water resistance.¹ And a more customisable fit for all-day comfort.

Active Noise Cancellation for immersive sound. Transparency mode for hearing and connecting with the world around you. A more customisable fit for all-day comfort. Sweat and water resistance.¹ All in an incredibly light in ear headphone that’s easy to set up with all your Apple devices.²

Features:

• Active Noise Cancellation for immersive sound
• Transparency mode for hearing and connecting with the world around you
• Three sizes of soft, tapered silicone tips for a customisable fit
• Sweat and water resistance¹
• Adaptive EQ automatically tunes music to the shape of your ear
• Easy setup for all your Apple devices²
• Quick access to Siri by saying “Hey Siri”³
• The Wireless Charging Case delivers more than 24 hours of battery life⁴

_{Legal
¹AirPods Pro are sweat- and water-resistant for non-water sports and exercise, and are rated IPX4. Sweat and water resistance are not permanent conditions. The charging case is not sweat- or water-resistant.
²Requires an iCloud account, and macOS 10.14.4, iOS 12.2, iPadOS, watchOS 5.2 or tvOS 13.2 or later.
³Siri may not be available in all languages or in all areas, and features may vary by area. Internet access is required. Mobile data charges may apply.
⁴Battery life varies by use and configuration; see www.apple.com/nz/batteries for details.}

All-new dual-camera system with Ultra Wide. Night mode and stunning video quality. Water and dust resistance.¹ All-day battery life.² In six stunning colours. Experience iPhone at 11.

Shoot 4K video, beautiful portraits and sweeping landscapes with the all-new dual-camera system. Capture your best low-light photos with Night mode. See true-to-life colour in your photos, videos and games on the 6.1-inch Liquid Retina display.³ Experience unprecedented performance with A13 Bionic for gaming, augmented reality and photography. Do more and charge less with all-day battery life.² And worry less with water resistance up to 2 metres for 30 minutes.¹

Features:

• 6.1-inch Liquid Retina HD LCD display³
• Water and dust resistance (2 metres for up to 30 minutes, IP68)¹
• Dual-camera system with 12-megapixel Ultra Wide and Wide cameras; Night mode, Portrait mode, and 4K video at up to 60 fps
• 12-megapixel TrueDepth front camera with Portrait mode, 4K video and slow motion
• Face ID for secure authentication and Apple Pay
• A13 Bionic chip with third-generation Neural Engine
• Fast-charge–capable
• Wireless charging⁴
• iOS 13 with Dark Mode, new tools for editing photos and video, and brand-new privacy features

_{Legal
¹iPhone 11 is splash-, water- and dust-resistant, and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 2 metres for up to 30 minutes). Splash, water and dust resistance are not permanent conditions, and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage is not covered under warranty.
²Battery life varies by use and configuration; see www.apple.com/nz/batteries for more information.
³The display has rounded corners. When measured as a rectangle, the iPhone 11 screen is 6.06 inches diagonally. Actual viewable area is less.
⁴Qi wireless chargers are sold separately.}

iPhone SE. A13 Bionic, the fastest chip in a smartphone. Portrait mode and 4K video. Beautiful 4.7-inch Retina HD display and Touch ID.¹ And long battery life.2 It’s the iPhone that’s small in size but big on power.

iPhone SE is the most powerful 4.7-inch iPhone ever.¹ Featuring A13 Bionic, the fastest chip in a smartphone, for incredible performance in apps, games and photography. Portrait mode for studio-quality portraits, and six lighting effects. Next-generation Smart HDR for incredible detail across highlights and shadows. Cinematic-quality 4K video. And all the advanced features of iOS. With long battery life² and water resistance³, it’s so much of the iPhone you love, in a not-so-big size.

• 4.7-inch Retina HD display¹
• Water and dust resistance (1 metre for up to 30 minutes, IP67)³
• 12-megapixel Wide camera; Portrait mode, Portrait Lighting, Depth Control, next-generation Smart HDR and 4K video
• 7-megapixel front camera with Portrait mode, Portrait Lighting and Depth Control
• Touch ID for secure authentication and Apple Pay
• A13 Bionic chip with third-generation Neural Engine
• Fast-charge–capable
• Wireless charging⁴
• iOS 13 with Dark Mode, new tools for editing photos and video, and new privacy features

_{Legal
¹Display size is measured diagonally.
²Battery life varies by use and configuration; see apple.com/nz/batteries for more information.
³iPhone SE is splash-, water- and dust-resistant, and was tested under controlled laboratory conditions; iPhone SE has a rating of IP67 under IEC standard 60529 (maximum depth of 1 metre for up to 30 minutes). Splash, water and dust resistance are not permanent conditions, and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage is not covered under warranty but you might have rights under consumer law.
⁴Qi wireless chargers are sold separately.}

_{Disclaimer.We can not guarantee that the information on this page is 100% correct.}

iPhone 12 Pro. Superfast 5G.¹ A14 Bionic, the fastest chip in a smartphone. Pro camera system for next-level low-light photography. It’s a beautiful leap forward.

iPhone 12 Pro. 5G to download huge files on the go and stream HDR video.¹ Beautifully bright 6.1-inch Super Retina XDR display.² Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with a new Pro camera system, and 4x optical zoom range. Cinema-grade Dolby Vision video recording, editing, and playback. Night mode portraits and next-level AR experiences with the LiDAR Scanner. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ For infinitely spectacular possibilities.

Key Features

• 6.1-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Pro camera system with 12MP Ultra Wide, Wide, and Telephoto cameras; 4x optical zoom range; Night mode, Deep Fusion, Smart HDR 3, Apple ProRAW,⁵ 4K Dolby Vision HDR recording
• LiDAR Scanner for improved AR experiences, Night mode portraits
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁶
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹ Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
² The display has rounded corners. When measured as a rectangle, the screen is 6.06 inches diagonally. Actual viewable area is less.
³ Claim based on iPhone 12 Pro Ceramic Shield front compared with previous-generation iPhone.
⁴ Accessories are sold separately.
⁵ Apple ProRAW coming soon.
⁶ iPhone 12 Pro is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

iPhone 12 pushes everything forward with superfast 5G.¹ A14 Bionic, the fastest chip in a smartphone. A new dual-camera system. And a beautiful Super Retina XDR display, so you can see everything in vivid detail.

iPhone 12. 5G to download movies on the fly and stream high-quality video.¹ Beautifully bright 6.1-inch Super Retina XDR display.² Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with Night mode on all cameras. Cinema-grade Dolby Vision video recording, editing, and playback. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ Let the fun begin.

Key feature

• 6.1-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Advanced dual-camera system with 12MP Ultra Wide and Wide cameras; Night mode, Deep Fusion, Smart HDR 3, 4K Dolby Vision HDR recording
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁵
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
²The display has rounded corners. When measured as a rectangle, the screen is 6.06 inches diagonally. Actual viewable area is less.
³Claim based on iPhone 12 Ceramic Shield front compared with previous-generation iPhone.
⁴Accessories are sold separately.
⁵iPhone 12 is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

iPhone 12 pushes everything forward with superfast 5G.¹ A14 Bionic, the fastest chip in a smartphone. A new dual-camera system. And a beautiful Super Retina XDR display, so you can see everything in vivid detail.

iPhone 12. 5G to download movies on the fly and stream high-quality video.¹ Beautifully bright 6.1-inch Super Retina XDR display.² Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with Night mode on all cameras. Cinema-grade Dolby Vision video recording, editing, and playback. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ Let the fun begin.

Key feature

• 6.1-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Advanced dual-camera system with 12MP Ultra Wide and Wide cameras; Night mode, Deep Fusion, Smart HDR 3, 4K Dolby Vision HDR recording
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁵
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
²The display has rounded corners. When measured as a rectangle, the screen is 6.06 inches diagonally. Actual viewable area is less.
³Claim based on iPhone 12 Ceramic Shield front compared with previous-generation iPhone.
⁴Accessories are sold separately.
⁵iPhone 12 is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

iPhone 12 Pro. Superfast 5G.¹ A14 Bionic, the fastest chip in a smartphone. Pro camera system for next-level low-light photography. It’s a beautiful leap forward.

iPhone 12 Pro. 5G to download huge files on the go and stream HDR video.¹ Beautifully bright 6.1-inch Super Retina XDR display.² Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with a new Pro camera system, and 4x optical zoom range. Cinema-grade Dolby Vision video recording, editing, and playback. Night mode portraits and next-level AR experiences with the LiDAR Scanner. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ For infinitely spectacular possibilities.

Key Features

• 6.1-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Pro camera system with 12MP Ultra Wide, Wide, and Telephoto cameras; 4x optical zoom range; Night mode, Deep Fusion, Smart HDR 3, Apple ProRAW,⁵ 4K Dolby Vision HDR recording
• LiDAR Scanner for improved AR experiences, Night mode portraits
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁶
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹ Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
² The display has rounded corners. When measured as a rectangle, the screen is 6.06 inches diagonally. Actual viewable area is less.
³ Claim based on iPhone 12 Pro Ceramic Shield front compared with previous-generation iPhone.
⁴ Accessories are sold separately.
⁵ Apple ProRAW coming soon.
⁶ iPhone 12 Pro is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

iPhone 12 pushes everything forward with superfast 5G.¹ A14 Bionic, the fastest chip in a smartphone. A new dual-camera system. And a beautiful Super Retina XDR display, so you can see everything in vivid detail.

iPhone 12. 5G to download movies on the fly and stream high-quality video.¹ Beautifully bright 6.1-inch Super Retina XDR display.² Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with Night mode on all cameras. Cinema-grade Dolby Vision video recording, editing, and playback. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ Let the fun begin.

Key feature

• 6.1-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Advanced dual-camera system with 12MP Ultra Wide and Wide cameras; Night mode, Deep Fusion, Smart HDR 3, 4K Dolby Vision HDR recording
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁵
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
²The display has rounded corners. When measured as a rectangle, the screen is 6.06 inches diagonally. Actual viewable area is less.
³Claim based on iPhone 12 Ceramic Shield front compared with previous-generation iPhone.
⁴Accessories are sold separately.
⁵iPhone 12 is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

iPhone SE. A13 Bionic, the fastest chip in a smartphone. Portrait mode and 4K video. Beautiful 4.7-inch Retina HD display and Touch ID.¹ And long battery life.2 It’s the iPhone that’s small in size but big on power.

iPhone SE is the most powerful 4.7-inch iPhone ever.¹ Featuring A13 Bionic, the fastest chip in a smartphone, for incredible performance in apps, games and photography. Portrait mode for studio-quality portraits, and six lighting effects. Next-generation Smart HDR for incredible detail across highlights and shadows. Cinematic-quality 4K video. And all the advanced features of iOS. With long battery life² and water resistance³, it’s so much of the iPhone you love, in a not-so-big size.

• 4.7-inch Retina HD display¹
• Water and dust resistance (1 metre for up to 30 minutes, IP67)³
• 12-megapixel Wide camera; Portrait mode, Portrait Lighting, Depth Control, next-generation Smart HDR and 4K video
• 7-megapixel front camera with Portrait mode, Portrait Lighting and Depth Control
• Touch ID for secure authentication and Apple Pay
• A13 Bionic chip with third-generation Neural Engine
• Fast-charge–capable
• Wireless charging⁴
• iOS 13 with Dark Mode, new tools for editing photos and video, and new privacy features

_{Legal
¹Display size is measured diagonally.
²Battery life varies by use and configuration; see apple.com/nz/batteries for more information.
³iPhone SE is splash-, water- and dust-resistant, and was tested under controlled laboratory conditions; iPhone SE has a rating of IP67 under IEC standard 60529 (maximum depth of 1 metre for up to 30 minutes). Splash, water and dust resistance are not permanent conditions, and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage is not covered under warranty but you might have rights under consumer law.
⁴Qi wireless chargers are sold separately.}

_{Disclaimer.We can not guarantee that the information on this page is 100% correct.}

iPhone 12 Pro. Superfast 5G.¹ A14 Bionic, the fastest chip in a smartphone. Pro camera system for next-level low-light photography. It’s a beautiful leap forward.

iPhone 12 Pro. 5G to download huge files on the go and stream HDR video.¹ Beautifully bright 6.1-inch Super Retina XDR display.² Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with a new Pro camera system, and 4x optical zoom range. Cinema-grade Dolby Vision video recording, editing, and playback. Night mode portraits and next-level AR experiences with the LiDAR Scanner. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ For infinitely spectacular possibilities.

Key Features

• 6.1-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Pro camera system with 12MP Ultra Wide, Wide, and Telephoto cameras; 4x optical zoom range; Night mode, Deep Fusion, Smart HDR 3, Apple ProRAW,⁵ 4K Dolby Vision HDR recording
• LiDAR Scanner for improved AR experiences, Night mode portraits
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁶
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹ Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
² The display has rounded corners. When measured as a rectangle, the screen is 6.06 inches diagonally. Actual viewable area is less.
³ Claim based on iPhone 12 Pro Ceramic Shield front compared with previous-generation iPhone.
⁴ Accessories are sold separately.
⁵ Apple ProRAW coming soon.
⁶ iPhone 12 Pro is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

Powerful. Colorful. Wonderful.

iPad Air. With a stunning 10.9-inch Liquid Retina display and True Tone for a more comfortable viewing experience.¹ Powered by the new A14 Bionic chip with Neural Engine for 4K video editing, music creation, and next-level games—all with ease. Featuring fast, easy, and secure Touch ID, advanced cameras, USB-C, and support for versatile accessories, including Magic Keyboard and Apple Pencil (2nd generation).²

The all-new iPad Air. It’s more versatile than ever. The stunning 10.9-inch Liquid Retina display with wide color lets you see photos, videos, and games in vivid, true-to-life detail.¹ It features the A14 Bionic chip with Neural Engine, delivering power and advanced machine learning capabilities to edit a 4K video, create a beautiful presentation, design a 3D model, and do all of these things with ease. And now with support for Magic Keyboard and Apple Pencil (2nd generation),² fast, easy, and secure Touch ID and Apple Pay, a 12MP back camera and 7MP FaceTime HD camera, USB-C connector for charging and accessories, all-day battery life,³ fast Wi-Fi 6. With iPad Air you have the power to bring your ideas to life.

• Stunning 10.9-inch Liquid Retina display with True Tone and P3 wide color¹
• A14 Bionic chip with Neural Engine
• Touch ID for secure authentication and Apple Pay
• 12MP back camera, 7MP FaceTime HD front camera
• Available in Silver, Space Gray, Rose Gold, Green, and Sky Blue
• Wide stereo audio
• Wi-Fi 6 (802.11ax)
• Up to 10 hours of battery life³
• USB-C connector for charging and accessories
• Support for Magic Keyboard, Smart Keyboard Folio, and Apple Pencil (2nd generation)²
• iPadOS 14 brings new capabilities designed specifically for iPad

_{Legal
Apps are available on the App Store. Title availability is subject to change.
¹The display has rounded corners. When measured diagonally as a rectangle, the iPad Air (4th generation) screen is 10.86 inches. Actual viewable area is less.
²Accessories are sold separately. Compatibility varies by generation.
³Battery life varies by use and configuration. See apple.com/batteries for more information.}

iPhone 12 pushes everything forward with superfast 5G.¹ A14 Bionic, the fastest chip in a smartphone. A new dual-camera system. And a beautiful Super Retina XDR display, so you can see everything in vivid detail.

iPhone 12. 5G to download movies on the fly and stream high-quality video.¹ Beautifully bright 6.1-inch Super Retina XDR display.² Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with Night mode on all cameras. Cinema-grade Dolby Vision video recording, editing, and playback. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ Let the fun begin.

Key feature

• 6.1-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Advanced dual-camera system with 12MP Ultra Wide and Wide cameras; Night mode, Deep Fusion, Smart HDR 3, 4K Dolby Vision HDR recording
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁵
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
²The display has rounded corners. When measured as a rectangle, the screen is 6.06 inches diagonally. Actual viewable area is less.
³Claim based on iPhone 12 Ceramic Shield front compared with previous-generation iPhone.
⁴Accessories are sold separately.
⁵iPhone 12 is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

The MagSafe Charger makes wireless charging snappy. The perfectly aligned magnets attach to your iPhone 12 or iPhone 12 Pro and provide faster wireless charging up to 15W.

The MagSafe Charger maintains compatibility with Qi charging, so it can be used to wirelessly charge your iPhone 8 or later, as well as AirPods models with a wireless charging case, as you would with any Qi-certified charger.

The magnetic alignment experience only applies to iPhone 12 and iPhone 12 Pro models.

Recommended: 20W USB-C Power Adapter (sold separately)

Apple Pencil expands the power of iPad mini, iPad Air and iPad, and opens up new creative possibilities. It’s sensitive to pressure and tilt, so you can easily vary line weight, create subtle shading and produce a wide range of artistic effects — just like a conventional pencil, but with pixel-perfect precision.

iPhone 12 mini is the world’s smallest, thinnest, and lightest 5G phone.¹ Complete with A14 Bionic, the fastest chip in a smartphone. A new dual-camera system. And a beautiful Super Retina XDR display.

iPhone 12 mini packs big features in a 5.4-inch design.² 5G to download movies on the fly and stream high-quality video.¹ A beautifully bright and compact Super Retina XDR display. Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with Night mode on all cameras. Cinema-grade Dolby Vision HDR video recording, editing, and playback. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ It’s big news for mini.

Key features:

• 5.4-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Advanced dual-camera system with 12MP Ultra Wide and Wide cameras; Night mode, Deep Fusion, Smart HDR 3, 4K Dolby Vision HDR recording
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁵
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹ Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
² The display has rounded corners. When measured as a rectangle, the screen is 5.42 inches diagonally. Actual viewable area is less.
³ Claim based on iPhone 12 mini Ceramic Shield front compared with previous-generation iPhone.
⁴ Accessories are sold separately.
⁵ iPhone 12 mini is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

iPhone 12 Pro. Superfast 5G.¹ A14 Bionic, the fastest chip in a smartphone. Pro camera system for next-level low-light photography. It’s a beautiful leap forward.

iPhone 12 Pro. 5G to download huge files on the go and stream HDR video.¹ Beautifully bright 6.1-inch Super Retina XDR display.² Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with a new Pro camera system, and 4x optical zoom range. Cinema-grade Dolby Vision video recording, editing, and playback. Night mode portraits and next-level AR experiences with the LiDAR Scanner. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ For infinitely spectacular possibilities.

Key Features

• 6.1-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Pro camera system with 12MP Ultra Wide, Wide, and Telephoto cameras; 4x optical zoom range; Night mode, Deep Fusion, Smart HDR 3, Apple ProRAW,⁵ 4K Dolby Vision HDR recording
• LiDAR Scanner for improved AR experiences, Night mode portraits
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁶
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹ Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
² The display has rounded corners. When measured as a rectangle, the screen is 6.06 inches diagonally. Actual viewable area is less.
³ Claim based on iPhone 12 Pro Ceramic Shield front compared with previous-generation iPhone.
⁴ Accessories are sold separately.
⁵ Apple ProRAW coming soon.
⁶ iPhone 12 Pro is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}

iPhone 12 mini is the world’s smallest, thinnest, and lightest 5G phone.¹ Complete with A14 Bionic, the fastest chip in a smartphone. A new dual-camera system. And a beautiful Super Retina XDR display.

iPhone 12 mini packs big features in a 5.4-inch design.² 5G to download movies on the fly and stream high-quality video.¹ A beautifully bright and compact Super Retina XDR display. Ceramic Shield with 4x better drop performance.³ Incredible low-light photography with Night mode on all cameras. Cinema-grade Dolby Vision HDR video recording, editing, and playback. Powerful A14 Bionic chip. And new MagSafe accessories for easy attach and faster wireless charging.⁴ It’s big news for mini.

Key features:

• 5.4-inch Super Retina XDR display²
• Ceramic Shield, tougher than any smartphone glass
• 5G for superfast downloads and high-quality streaming¹
• A14 Bionic chip, the fastest chip ever in a smartphone
• Advanced dual-camera system with 12MP Ultra Wide and Wide cameras; Night mode, Deep Fusion, Smart HDR 3, 4K Dolby Vision HDR recording
• 12MP TrueDepth front camera with Night mode, 4K Dolby Vision HDR recording
• Industry-leading IP68 water resistance⁵
• Supports MagSafe accessories for easy attach and faster wireless charging⁴
• iOS 14 with redesigned widgets on the Home screen, all-new App Library, App Clips, and more

_{Legal
¹ Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
² The display has rounded corners. When measured as a rectangle, the screen is 5.42 inches diagonally. Actual viewable area is less.
³ Claim based on iPhone 12 mini Ceramic Shield front compared with previous-generation iPhone.
⁴ Accessories are sold separately.
⁵ iPhone 12 mini is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.}